The MassArt Auction is Massachusetts College of Art and Design’s largest annual fundraiser and is fundamental to support future MassArt artists, designers and educators. The fundraising from the auction ensures that they have access to the opportunities they need to succeed.
For this year, the goal was to bring as much visual focus to the art in the auction to captivate and inspire potential buyers, as well as to transition MassArt’s Auction program to match MassArt’s new branding that was established in 2024.
